Branding

Design Globe

Our Graphic designers specialize in the overall design, flow, layout, typography and aesthetic of print materials, corporate identities, website “front ends”, advertising, and other forms of visual design work. We collaborate with you to find solutions to your unique visual branding needs. Our team of experienced designers approaches each project with a refined balance of insightful creative vision and intelligent strategic foresight. The result is a singular, memorable design that encompasses the essence of your brand.

Whether your company is large or small, our customized solutions – including logo design, packaging design, brand application studies and brand standards programs – ensure that your brand is visually effective and consistent throughout the market. Call us and speak to our graphic design team 604-476-6635

 
Graphic Design

The Logo Design Process

When designing your logo, we will follow the steps outlined below to make sure we get the best possible product for you and your company.

  1. Logo Design Brief: We begin with a phone conversation to get an overview of your company. We discuss goals, competitors and preferences; then we may ask you to fill out our online questionnaire to cover some more detailed information.
  2. Industry Research: We conduct focused research on your industry and request 3-5 example logos that you like and/or dislike to use as a reference point.
  3. Additional Reference: We do additional research into color and font trends that may be related to your design brief and your specific industry.
  4. Conceptualizing: Based on our research, we begin with rough comps and/or sketches of our concepts.
  5. Reflection: We give it some time to marinate. It’s important to reflect on the first drafts for a little while. Sometimes it takes time for ideas to be fully realized.
  6. Refining Comps: We revisit the comps for another pass before we submit them to you.
  7. Presentation: We present our ‘select’ 8 logos to you for review.
  8. Revisions: When you select your favorite logo (or combonation of two), we move forward with it, revising and refining it until you are completely satisfied.
  9. Apply New Logo to Identity Pieces: Now that you have a logo, if you require a website, business cards, letterhead or other collateral, we will start the design process.

We follow very similar steps in all of our desings, we’re ready to meet any graphic needs providing a wide variety of graphic design services including print graphics for collateral & identity packages.

  • Business Cards
  • Letterhead & Envelopes
  • Brochures
  • Posters & Banners
  • Menus
  • Invitations
  • Postcards

For more information, call Minuteman Press [=account_city] at [=website_phone1] or email [=website_email_link].